By Cygnul Secretariat services and remote offices allow organisations to delegate the day-to-day running of the business to external parties. In effect, it falls under the umbrella of ‘outsourcing’, which eliminates the need for an association to directly employ any…
By Cygnul Chrismas is fast approaching and organisations up and down the UK are changing up a gear. December isn’t just about festive food and drink; if you work with a professional membership association its a critical time to review…
By Mark Toland UK membership organisations collectively left thousands of pounds worth of potential revenue on the table in 2023, due to one common gap in their strategic plan They had no advertising sales strategy If yours is one of…
By Debbie Willis In today’s fast-paced world, embracing technological advancements is crucial for staying relevant and efficient. And, Artificial Intelligence (AI) has the potential to revolutionise the way membership organisations operate. Join ASI on 6th February as we share endless possibilities…
By Russell Franks In an era where digital presence is paramount, associations and not-for-profit organizations regularly find themselves at a crucial juncture but this time it is different! Many are old diehards who have seen countless web projects come and…
By Dan Stevens “How do we increase member engagement for our association?” “How do we help our members keep up with workforce development?” “How do we reach the next generation of members?” In today’s rapidly evolving workforce, where a baby…
By Cygnul It can be hard not to get swept away in the tide of seemingly infinite membership associations, and harder still to stand out from the crowd when trying to interact with and retain members. A simple way to…
By Gordon Glenister The best events for association are those that align with their mission, engage their members and provide real value in terms of education, networking and professional development. Regularly soliciting feedback from members can help associations tailor their…
By Cvent Planning a large-scale conference is a big undertaking. It requires time, patience, energy, and thinking ahead. In this blog, we cover some key tips for planning a large-scale conference. Common objectives of a large-scale conference Planning checklist: 1. Build…
By Steve Charles, The Membership Doctor, founder of Member Boost In this article we will look at one of the key reasons why achieving membership objectives can be so challenging. The fact is that a lack of teamwork between the organisation…
