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DTSTART;TZID=Europe/London:20250828T160000
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DTSTAMP:20260421T202354
CREATED:20250808T152850Z
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UID:10000067-1756396800-1756400400@www.membershipworld.com
SUMMARY:Essential Next Steps: How Associations Can Embrace AI
DESCRIPTION:With AI adoption accelerating across every sector\, associations are under increasing pressure to understand and apply these tools to stay relevant\, efficient\, and impactful. This executive roundtable brings together leading AI experts to explore what associations should be doing right now to harness the power of artificial intelligence. \nThrough peer exchange and expert insights\, we’ll examine how pioneering organizations are moving from experimentation to practical application—unlocking opportunities to engage members\, drive growth\, and streamline operations. \nDiscussion Themes: \nCurrent Use Cases and Early Wins \n\nHow are associations already using AI to improve efficiency and member experiences?\nLearn from examples such as personal GPTs\, automated content creation\, and AI-powered service.\n\nScaling AI Adoption \n\nWhat are the most promising areas to expand AI capabilities?\nExplore approaches like AI hackathons\, speed networking formats\, and low-risk pilot projects.\n\nTools for Engagement\, Growth\, and Management \n\nDiscover leading AI platforms and tools tailored for associations.\nUnderstand how to select and integrate solutions that deliver measurable results.\n\nNavigating Challenges and Building Capabilities \n\nWhat cultural and operational shifts are needed to leverage AI successfully?\nDiscuss data privacy\, training\, and change management considerations.\n\nWhat You’ll Take Away: \nYou’ll leave with a clearer roadmap to integrate AI into your association’s strategy\, fresh ideas to experiment with immediately\, and insights from peers already on the journey—so you can move forward confidently in a rapidly changing landscape. \nFeatured Speakers: \nBryan Cassady\, Author of The Generative Organisation and The AI Playbook; Nadio Granata\, Founder of the AI Collective and creator of multiple personal GPTs; and Tim Bennett\, Founder of Powerhouse Digital and a leading AI training provider.
URL:https://www.membershipworld.com/event/essential-next-steps-how-associations-can-embrace-ai/
CATEGORIES:Roundtables
ATTACH;FMTTYPE=image/png:https://www.membershipworld.com/wp-content/uploads/2025/08/AI-Event-August-28-1920x1080-1.png
ORGANIZER;CN="Membership World":MAILTO:francisco@membershipworld.com
LOCATION:https://us02web.zoom.us/j/8863498137
END:VEVENT
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DTSTART;TZID=Europe/London:20250722T140000
DTEND;TZID=Europe/London:20250722T150000
DTSTAMP:20260421T202354
CREATED:20250620T151429Z
LAST-MODIFIED:20250630T201914Z
UID:10000063-1753192800-1753196400@www.membershipworld.com
SUMMARY:Driving 365 Engagement: Community Apps for Year-Round Member Value
DESCRIPTION:As associations seek to deepen member connections and deliver value year-round\, many are exploring custom-built community apps as a key tool in their digital engagement strategy. \nThis executive roundtable brings association leaders together to explore what it takes to build and sustain an online community app that truly engages—365 days a year. We’ll examine the strategic choices\, platform capabilities\, and engagement tactics that can turn your app from a static resource into a vibrant digital home for members. \nThrough expert insights and peer-led discussion\, you’ll gain clarity on how to align tech investments with community goals\, foster continuous interaction\, and track the impact of your digital efforts. \nDiscussion Themes: \nPurpose & Strategic Alignment \n\nWhat role should a community app play in your broader engagement strategy?\nHow do you define and design for long-term member value?\n\nDriving Daily Engagement \n\nExplore practical features—from content and gamification to networking and peer support—that spark ongoing participation.\nWhat keeps members coming back?\n\nTechnology\, Integration & Scalability \n\nReview essential tech considerations: platform choices\, CRM/AMS integration\, scalability\, and analytics.\nHow do you ensure a seamless and adaptable experience?\n\nMeasuring Success & Demonstrating ROI \n\nWhat metrics indicate real engagement and community health?\nHow do you evolve your strategy based on member behavior and feedback?\n\nWhat You’ll Take Away: \nYou’ll leave with a deeper understanding of what it takes to build or refine an online community app that delivers ongoing value. Expect peer-tested ideas\, key success metrics\, and a clearer path for integrating digital community into your long-term engagement strategy.
URL:https://www.membershipworld.com/event/building-online-community-apps-with-365-engagement/
CATEGORIES:Webinars
ATTACH;FMTTYPE=image/png:https://www.membershipworld.com/wp-content/uploads/2025/06/JULY-22-ONLINE-WEBINAR.png
ORGANIZER;CN="Membership World":MAILTO:francisco@membershipworld.com
LOCATION:https://www.membershipworld.com/event/building-online-community-apps-with-365-engagement/
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BEGIN:VEVENT
DTSTART;TZID=Europe/London:20250627T140000
DTEND;TZID=Europe/London:20250627T150000
DTSTAMP:20260421T202354
CREATED:20250505T075909Z
LAST-MODIFIED:20250617T145347Z
UID:10000059-1751032800-1751036400@www.membershipworld.com
SUMMARY:Networking for Membership Leaders - June 2025
DESCRIPTION:Connect. Collaborate. Grow. \nJoin us for a relaxed yet purposeful networking hour with peers across the membership sector. This event is open to association leaders\, unions\, and charities who want to build relationships\, exchange ideas\, and stay connected with others shaping the future of membership organisations. \nWhether you want to explore collaboration\, share insights\, or meet like-minded professionals\, you’ll leave with valuable new connections. \n🗂 What to expect:\n🟠 Welcome from host Gordon Glenister\, Founder of Membership World \n🟠 A look ahead at upcoming Membership World events \n🟠 Rotating small-group networking sessions (breakout rooms with up to 4 attendees) \n🟠 Dynamic conversations guided by prompts and shared experiences \n🟠 A full hour of focused\, high-quality connections \nSpaces are limited to keep the experience intimate and engaging. \nSecure your spot now and grow your professional network with Membership World.
URL:https://www.membershipworld.com/event/networking-membership-leaders-june-2025/
CATEGORIES:Networking (Online)
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ORGANIZER;CN="Membership World":MAILTO:francisco@membershipworld.com
LOCATION:https://www.membershipworld.com/event/networking-membership-leaders-june-2025/
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DTSTART;TZID=Europe/London:20250624T150000
DTEND;TZID=Europe/London:20250624T160000
DTSTAMP:20260421T202354
CREATED:20250505T102655Z
LAST-MODIFIED:20250610T101444Z
UID:10000061-1750777200-1750780800@www.membershipworld.com
SUMMARY:Retention is Revenue: Building Member Experiences That Make Them Stay
DESCRIPTION:Retention is Revenue: Building Member Experiences That Make Them Stay \nMost associations don’t have a retention problem—they have an experience problem. \nMembers rarely leave over price. They leave because the experience didn’t deliver ongoing value\, connection\, or purpose. \nThis 1-hour webinar is designed to help association\, charity\, and membership leaders rethink retention—not as a standalone metric\, but as the natural result of a meaningful\, well-designed member experience. \nLed by Francisco Opazo\, VP of Growth & Community at Membership World\, this session will help you connect the dots between engagement\, experience\, and long-term revenue. \nStructure: \nWelcome & About Membership World \nAn introduction to the host and our mission to support membership professionals \nCore Session: Retention is Revenue \n• Why most members leave—and what you can do to change that \n• How to build value that compounds over time \n• Engagement loops that stick without overwhelming \n• Simple ways to recognise loyal members and boost advocacy \nLive Q&A \nAsk questions\, share your challenges\, and get practical insights directly from Francisco \nYou’ll walk away with: \n• A practical retention framework built around experience \n• Tools to increase renewals and member lifetime value \n• Ideas you can implement immediately—no tech overhaul needed \n• A stronger understanding of how retention supports sustainable growth \nAbout the Speaker \nFrancisco Opazo is the VP of Growth & Community at Membership World and organiser of London Community Week\, the largest event for community professionals in Europe and the UK. \nHe’s led growth and member-led strategy at fast-growing startups like Circle.so\, BuddyBoss.com\, and Bettermode.com\, and is the founder of Led by Community\, a global initiative supporting membership and community professionals.
URL:https://www.membershipworld.com/event/retention-is-revenue-building-member-experiences-that-make-them-stay/
CATEGORIES:Webinars
ATTACH;FMTTYPE=image/png:https://www.membershipworld.com/wp-content/uploads/2025/05/francisco-june24-rectangle.png
ORGANIZER;CN="Membership World":MAILTO:francisco@membershipworld.com
LOCATION:https://www.membershipworld.com/event/retention-is-revenue-building-member-experiences-that-make-them-stay/
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BEGIN:VEVENT
DTSTART;TZID=Europe/London:20250611T140000
DTEND;TZID=Europe/London:20250611T153000
DTSTAMP:20260421T202354
CREATED:20250505T093439Z
LAST-MODIFIED:20250610T101741Z
UID:10000060-1749650400-1749655800@www.membershipworld.com
SUMMARY:Stand Out and Sell In: Winning Business with The Association Supplier Playbook
DESCRIPTION:Want to work with more associations? This workshop is built for you. \n​If you’re a supplier or service provider targeting associations\, charities\, or membership bodies\, you already know this market is unique. The way associations discover\, evaluate\, and purchase services requires a different approach—one rooted in trust\, credibility\, and long-term value. \n​This 90-minute online workshop will equip you with the strategies\, insights\, and tools you need to connect with associations more effectively\, generate more leads\, and close more deals—while also elevating your personal brand as a trusted expert in the space. \n​✅ What you’ll learn: \n​🟠 State of the Association and Membership Market \n​Understand key trends shaping the sector\, what associations care about today\, and how to align your services with their priorities. \n​🟠 How Associations Buy \n​Gain insight into how decisions are made\, who’s involved\, and how to navigate long buying cycles and committee-led approvals. \n​🟠 Lead Generation and Sales Strategy \n​Learn how to build a pipeline of qualified leads and convert them into long-term clients using proven strategies and simple adjustments. \n​🟠 Leveraging Social Media and Thought Leadership \n​Discover how to position yourself as a go-to expert through strategic content\, consistent messaging\, and personal brand visibility. \n​🟠 50+ Practical Tips and Immediate Actions \n​Walk away with over 50 proven tips\, tools\, and techniques you can implement right away—shared directly from real association CEO insights. \n​🎯 You’ll come away with: \n​• A proven sales and marketing strategy framework tailored for selling to associations \n​• Over 50 actionable tips drawn from the experience of leading membership professionals \n​• A strong focus on building personal authority to boost trust and visibility in the sector \n\n👤 Facilitator: Gordon Glenister \n \n​Gordon is the Founder of Membership World\, a former association leader of 11 years\, and the host of the Influence Global Podcast. He’s led multiple membership organisations and is the author of the best-selling book Influencer Marketing Strategy. In 2025\, Gordon co-hosted the first ever AI Hackathon for Associations to rave reviews and continues to help industry leaders position themselves as experts in their niche. \n​Ready to grow your association client base and stand out in a competitive market?
URL:https://www.membershipworld.com/event/stand-out-and-sell-in-winning-business-with-the-association-supplier-playbook/
CATEGORIES:Workshops (Online)
ATTACH;FMTTYPE=image/png:https://www.membershipworld.com/wp-content/uploads/2025/05/june11rectangle.png
ORGANIZER;CN="Membership World":MAILTO:francisco@membershipworld.com
LOCATION:https://www.membershipworld.com/event/stand-out-and-sell-in-winning-business-with-the-association-supplier-playbook/
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