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X-WR-CALNAME:Membership World
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DTSTART;TZID=Europe/London:20260414T120000
DTEND;TZID=Europe/London:20260414T130000
DTSTAMP:20260417T013453
CREATED:20260317T182741Z
LAST-MODIFIED:20260413T143408Z
UID:10000080-1776168000-1776171600@www.membershipworld.com
SUMMARY:From Curiosity to Capability: How CIOB Built an AI-Ready Organisation
DESCRIPTION:AI adoption is accelerating across organisations—but for many membership bodies\, the reality is still uncertain. Staff are already experimenting with AI tools\, leadership knows a strategy is needed\, yet few organisations are clear on how to move forward in a structured and responsible way. \nThis practical webinar explores how The Chartered Institute of Building (CIOB) moved from informal experimentation to a structured\, organisation-wide approach to AI adoption. Join Jenny Watkins\, Director at Intercloud9\, and David Hancox\, Chief Operating Officer at CIOB\, as they share how the organisation assessed its readiness\, built leadership confidence\, and developed a practical framework for purposeful AI adoption. \nDrawing on CIOB’s experience\, this session will explore how membership organisations can move from curiosity to capability—balancing governance\, experimentation\, and long-term strategic value. \nDiscussion Themes: \nFrom Informal Experimentation to Organisational StrategyExplore how CIOB navigated the moment when AI was already being used across the organisation but lacked clear direction or governance. \nUnderstanding Real AI ReadinessLearn what a rigorous readiness assessment revealed about capability gaps—and why confronting them openly helped build leadership and board-level support. \nBuilding Governance Without Killing MomentumDiscover how CIOB developed policies\, governance\, and guardrails that support responsible AI adoption while still encouraging experimentation. \nFrom Reactive to Purposeful AdoptionSee how membership organisations can transition from scattered experimentation to a coordinated AI strategy aligned with mission and long-term value. \nWhat You’ll Take Away: \nYou’ll leave with practical insights into assessing AI readiness\, building governance and capability across teams\, and creating a clear path from informal experimentation to confident\, mission-aligned AI adoption. \nFeatured Speakers: \nJenny WatkinsDirector at Intercloud9\, Jenny works with membership and non-profit organisations on digital strategy\, AI adoption\, income growth\, and large-scale transformation. She has more than 30 years of experience supporting leading UK membership bodies and charities. \nDavid HancoxChief Operating Officer at The Chartered Institute of Building (CIOB)\, David works with the CEO\, leadership team\, and board to turn the organisation’s strategic vision into effective delivery across finance\, digital\, data and technology\, HR\, and operations.
URL:https://www.membershipworld.com/event/from-curiosity-to-capability-how-ciob-built-an-ai-ready-organisation/?currency=usd/search/query_string/feed/feed/feed/feed/feed/feed/
CATEGORIES:Webinars
ATTACH;FMTTYPE=image/png:https://www.membershipworld.com/wp-content/uploads/2026/03/Webinar-Intercloud9-1920x1080-1.png
ORGANIZER;CN="Membership World":MAILTO:francisco@membershipworld.com
LOCATION:https://www.membershipworld.com/event/from-curiosity-to-capability-how-ciob-built-an-ai-ready-organisation/?currency=usd/search/query_string/feed/feed/feed/feed/feed/feed/
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Europe/London:20260318T160000
DTEND;TZID=Europe/London:20260318T170000
DTSTAMP:20260417T013453
CREATED:20260224T170512Z
LAST-MODIFIED:20260317T183308Z
UID:10000078-1773849600-1773853200@www.membershipworld.com
SUMMARY:Stop Starting Over: Creating Ongoing Learning Through Community
DESCRIPTION:In today’s membership landscape\, education alone isn’t enough. When engagement ends with a course or webinar\, organisations are forced to “start over” again and again. The real opportunity lies in integrating learning and community to create continuous member experiences that drive retention\, advocacy\, and long-term growth. \nThis practical webinar will explore how associations can unify learning and community to build ongoing engagement that compounds over time. Join Terri Herrmann\, Chief Marketing Officer at Forj\, and Francisco Opazo\, Vice President of Growth & Community at Membership World\, for an interactive session designed to deliver practical frameworks\, meaningful engagement metrics\, and actionable strategies to turn learning into sustained connection—without overhauling everything at once. \nDiscussion Themes: \nFrom One-Time Events to Continuous ExperienceExplore how to design intentional peer-to-peer connection points that extend learning beyond courses and webinars. \nAssessing Your MaturityIdentify where learning and community integration will drive the greatest impact within your organisation. \nMeasuring What MattersLearn how to track practical community health metrics that signal true engagement—rather than relying on vanity data. \nAligning for Retention & AdvocacyDiscover how to unify internal teams so community initiatives directly support renewals\, revenue\, and long-term member value. \nBuilding the Business CaseConnect engagement strategies to tangible outcomes\, creating a compelling case for sustainable\, community-led growth. \nWhat You’ll Take Away: \nYou’ll leave with a practical framework to evaluate your current approach\, clear engagement metrics to guide decision-making\, and step-by-step actions to turn content into connection—strengthening retention\, advocacy\, and revenue in the process. \nFeatured Speakers: \nTerri HerrmannChief Marketing Officer at Forj\, Terri is a SaaS marketing leader and community-led growth advocate who helps organisations scale both revenue and relationships. She believes authentic leadership and genuine connection are the foundation of sustainable growth. \nFrancisco OpazoVice President of Growth & Community at Membership World\, Francisco is a growth strategist and community industry advocate with more than 14 years of experience helping tech brands scale through online communities and digital demand generation. He is also the Founder of Led by Community and Community Week\, global platforms connecting and advancing community professionals.
URL:https://www.membershipworld.com/event/stop-starting-over-creating-ongoing-learning-through-community/?currency=usd/search/query_string/feed/feed/feed/feed/feed/feed/
CATEGORIES:Webinars
ATTACH;FMTTYPE=image/png:https://www.membershipworld.com/wp-content/uploads/2026/02/Webinar-Creating-Ongoing-Learning-Through-Community-March-18-2026-1920x1080-1-1.png
ORGANIZER;CN="Membership World":MAILTO:francisco@membershipworld.com
LOCATION:https://www.membershipworld.com/webinars/
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BEGIN:VEVENT
DTSTART;TZID=Europe/London:20251127T150000
DTEND;TZID=Europe/London:20251127T160000
DTSTAMP:20260417T013453
CREATED:20251110T164120Z
LAST-MODIFIED:20251120T165049Z
UID:10000075-1764255600-1764259200@www.membershipworld.com
SUMMARY:PR for Associations in an AI-First World
DESCRIPTION:In a time where information moves faster than ever\, public relations remains a powerful tool for associations — but only if it evolves with the world around it. \nThe PR playbook has changed. \nAssociations that continue to rely on traditional methods are falling behind. Those that embrace AI-powered tools\, smarter targeting\, and data-driven messaging are not only staying relevant — they’re growing\, influencing policy\, engaging members\, and reaching new audiences more effectively than ever. \nIn this live session with Journolink’s Managing Directors\, Angus Hay and Peter Ibbetson\, we’ll explore how AI is reshaping the PR landscape and what it means for association leaders today. \nWhat You’ll Learn: \n\nThe unique PR challenges associations face in 2025\nHow AI is changing media\, storytelling\, and visibility\nA practical framework for running PR in an AI-first world\nWhat to stop doing — and what to start doing now\n\nWhether you’re part of a large membership body or a small professional association\, this session will give you tools and perspective to rethink how you manage PR and media engagement moving forward. \nThis is not theory — it’s strategy you can apply right away. \nJoin us live and bring your questions. \nMeet the Speakers: \nAngus Hay is a multi‑awarded growth and strategy specialist with over 18 years of experience founding\, scaling and transforming businesses. As the Managing Director of JournoLink\, he helps businesses to amplify their stories through smart\, scalable PR. Today\, he brings that entrepreneurial mindset and his passion for AI‑powered communications to the webinar “PR for Associations in an AI‑First World.” \nPeter Ibbetson has a long history both in financial services where he found himself fronting the media for NatWest RBS in the financial crisis. As well as having plenty of ‘war stories’ he has perfected the art of managing the media in interviews. He launched JournoLink in 2012 as a disruptor tech platform to enable small and growth businesses to engage with the media\, but without the cost of an agency. The predominantly AI driven platform takes PR into the 21st century.
URL:https://www.membershipworld.com/event/pr-for-associations-in-an-ai-first-world/?currency=usd/search/query_string/feed/feed/feed/feed/feed/feed/
CATEGORIES:Webinars
ATTACH;FMTTYPE=image/png:https://www.membershipworld.com/wp-content/uploads/2025/11/PR-for-Associations-in-an-AI-First-World-Wednesday-November-27-2025-1920x1080-2.png
ORGANIZER;CN="Membership World":MAILTO:francisco@membershipworld.com
LOCATION:https://www.membershipworld.com/webinars/
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BEGIN:VEVENT
DTSTART;TZID=Europe/London:20250908T160000
DTEND;TZID=Europe/London:20250908T170000
DTSTAMP:20260417T013453
CREATED:20250808T072831Z
LAST-MODIFIED:20250908T135546Z
UID:10000066-1757347200-1757350800@www.membershipworld.com
SUMMARY:Exclusive Event for Suppliers: Strategies to Win More Association Business
DESCRIPTION:With associations navigating increasing complexity—from tighter budgets to shifting member expectations—suppliers need to bring more than just great products. Standing out today means understanding the association landscape and positioning your offer as a strategic solution. \nThis exclusive session is designed for association suppliers who want to deepen their impact and win more business. Led by Gordon Glenister\, Former Association CEO and Founder of Membership World\, you’ll get insider perspectives\, real-world examples\, and practical actions you can take immediately. \nDiscussion Themes: \nKey Challenges Facing Associations TodayGet a behind-the-scenes look at the most pressing issues associations are grappling with right now—and what that means for suppliers. \nStanding Out in a Crowded MarketLearn how to craft a value proposition that resonates\, builds trust\, and opens doors. \n5 Actionable Tips to Win More BusinessWalk away with concrete steps you can take today to attract\, engage\, and convert more association clients. \nWhat You’ll Take Away: \nYou’ll leave with a clearer understanding of the association buyer mindset\, smarter ways to market your offering\, and a set of practical strategies to grow your pipeline in the membership sector.
URL:https://www.membershipworld.com/event/exclusive-for-association-suppliers-how-to-win-more-association-business/?currency=usd/search/query_string/feed/feed/feed/feed/feed/feed/
CATEGORIES:Webinars
ATTACH;FMTTYPE=image/png:https://www.membershipworld.com/wp-content/uploads/2025/08/Webinar-1920x1080-2.png
ORGANIZER;CN="Membership World":MAILTO:francisco@membershipworld.com
LOCATION:https://us02web.zoom.us/j/8863498137
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Europe/London:20250722T140000
DTEND;TZID=Europe/London:20250722T150000
DTSTAMP:20260417T013453
CREATED:20250620T151429Z
LAST-MODIFIED:20250630T201914Z
UID:10000063-1753192800-1753196400@www.membershipworld.com
SUMMARY:Driving 365 Engagement: Community Apps for Year-Round Member Value
DESCRIPTION:As associations seek to deepen member connections and deliver value year-round\, many are exploring custom-built community apps as a key tool in their digital engagement strategy. \nThis executive roundtable brings association leaders together to explore what it takes to build and sustain an online community app that truly engages—365 days a year. We’ll examine the strategic choices\, platform capabilities\, and engagement tactics that can turn your app from a static resource into a vibrant digital home for members. \nThrough expert insights and peer-led discussion\, you’ll gain clarity on how to align tech investments with community goals\, foster continuous interaction\, and track the impact of your digital efforts. \nDiscussion Themes: \nPurpose & Strategic Alignment \n\nWhat role should a community app play in your broader engagement strategy?\nHow do you define and design for long-term member value?\n\nDriving Daily Engagement \n\nExplore practical features—from content and gamification to networking and peer support—that spark ongoing participation.\nWhat keeps members coming back?\n\nTechnology\, Integration & Scalability \n\nReview essential tech considerations: platform choices\, CRM/AMS integration\, scalability\, and analytics.\nHow do you ensure a seamless and adaptable experience?\n\nMeasuring Success & Demonstrating ROI \n\nWhat metrics indicate real engagement and community health?\nHow do you evolve your strategy based on member behavior and feedback?\n\nWhat You’ll Take Away: \nYou’ll leave with a deeper understanding of what it takes to build or refine an online community app that delivers ongoing value. Expect peer-tested ideas\, key success metrics\, and a clearer path for integrating digital community into your long-term engagement strategy.
URL:https://www.membershipworld.com/event/building-online-community-apps-with-365-engagement/?currency=usd/search/query_string/feed/feed/feed/feed/feed/feed/
CATEGORIES:Webinars
ATTACH;FMTTYPE=image/png:https://www.membershipworld.com/wp-content/uploads/2025/06/JULY-22-ONLINE-WEBINAR.png
ORGANIZER;CN="Membership World":MAILTO:francisco@membershipworld.com
LOCATION:https://www.membershipworld.com/event/building-online-community-apps-with-365-engagement/?currency=usd/search/query_string/feed/feed/feed/feed/feed/feed/
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Europe/London:20250624T150000
DTEND;TZID=Europe/London:20250624T160000
DTSTAMP:20260417T013453
CREATED:20250505T102655Z
LAST-MODIFIED:20250610T101444Z
UID:10000061-1750777200-1750780800@www.membershipworld.com
SUMMARY:Retention is Revenue: Building Member Experiences That Make Them Stay
DESCRIPTION:Retention is Revenue: Building Member Experiences That Make Them Stay \nMost associations don’t have a retention problem—they have an experience problem. \nMembers rarely leave over price. They leave because the experience didn’t deliver ongoing value\, connection\, or purpose. \nThis 1-hour webinar is designed to help association\, charity\, and membership leaders rethink retention—not as a standalone metric\, but as the natural result of a meaningful\, well-designed member experience. \nLed by Francisco Opazo\, VP of Growth & Community at Membership World\, this session will help you connect the dots between engagement\, experience\, and long-term revenue. \nStructure: \nWelcome & About Membership World \nAn introduction to the host and our mission to support membership professionals \nCore Session: Retention is Revenue \n• Why most members leave—and what you can do to change that \n• How to build value that compounds over time \n• Engagement loops that stick without overwhelming \n• Simple ways to recognise loyal members and boost advocacy \nLive Q&A \nAsk questions\, share your challenges\, and get practical insights directly from Francisco \nYou’ll walk away with: \n• A practical retention framework built around experience \n• Tools to increase renewals and member lifetime value \n• Ideas you can implement immediately—no tech overhaul needed \n• A stronger understanding of how retention supports sustainable growth \nAbout the Speaker \nFrancisco Opazo is the VP of Growth & Community at Membership World and organiser of London Community Week\, the largest event for community professionals in Europe and the UK. \nHe’s led growth and member-led strategy at fast-growing startups like Circle.so\, BuddyBoss.com\, and Bettermode.com\, and is the founder of Led by Community\, a global initiative supporting membership and community professionals.
URL:https://www.membershipworld.com/event/retention-is-revenue-building-member-experiences-that-make-them-stay/?currency=usd/search/query_string/feed/feed/feed/feed/feed/feed/
CATEGORIES:Webinars
ATTACH;FMTTYPE=image/png:https://www.membershipworld.com/wp-content/uploads/2025/05/francisco-june24-rectangle.png
ORGANIZER;CN="Membership World":MAILTO:francisco@membershipworld.com
LOCATION:https://www.membershipworld.com/event/retention-is-revenue-building-member-experiences-that-make-them-stay/?currency=usd/search/query_string/feed/feed/feed/feed/feed/feed/
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