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By Gordon Glenister Trade associations are often the quiet force behind industry progress. While their work may not always make headlines, their influence is felt across every level of sector…
By Jessica Frostick Last October, the Worker Protection (Amendment of Equality Act 2010) Act 2023 came into force, meaning all employers are required to take all reasonable steps to prevent…
By Steve Charles Can Membership Organisations Survive? The digital revolution has changed almost everything about how we connect, consume information, and do business. With online communities thriving and AI-powered tools…
By Keir Le Doux-Turnbull A Deeper Relationship with Museums When most people think of visiting a museum — whether it’s one of the many art museums, science museums, or history…
By Jorge Da Silva, Dot-The-Eye For many associations, managing daily operations while striving for growth can be a challenge. That’s where an Association Management Company (AMC) comes in. By partnering…
By Russell Franks When it comes to selecting the right software for your association, most focus on the product itself: Does it meet our needs? Can it scale with us?…
Savvy marketeers understand the importance of great member relationships, and that they can elicit a valuable emotional attachment to a product or service. But how do you foster these relationships,…
By Gordon Glenister There are a number of reasons why people leave a membership organisation. It’s really important that you understand why they do, and have a policy in place…
By Gordon Glenister Membership bodies and trade associations often run events for their members. Trade shows, seminars, award ceremonies, conferences and private dinners form part of their communication and member…
By Gordon Glenister We recently hosted an online round table to explore what has the pandemic taught us about communicating with members, and the consequences of getting it wrong. Key…
By Gordon Glenister With so many people working from home how do you engage with your members, its digital all the way isn’t it. Well yes the rise of digital…
By Gordon Glenister A new piece of research in partnership with Onalytica, Membership World and Synergy was launched recently which took a look at over 300 social media profiles of…
